WHO CAN JOIN
Working as - or - Looking to be:
Graphic Designer, Art Director,
Previous experience, Min 1 year
or Same field Studying Major
7 weeks - 30h
Lectures, training, demonstrations and critique of assignments
Teaming up with other courses students to work on Global Competition
Q&A From the Real world
CONCEPTUAL ART DIRECTION
Nothing sells better than meaningful eye-candy visuals. Those are the visuals that convey art and culture while carrying consumer insight
In this course, you will be stimulated to think visually and master the art director tools. You will learn how to choose the best form of art for your campaign and how to perfectly apply it on all your campaign's application!
Student to develop visual thinking skills and explore different artistic concepts that utilize imagery to effectively communicate messages. Students will also be introduced to various schools of art and creative thinking. The course aims to expand the mind and encourage the exploration of innovative visual ideas, as well as discover personal artistic processes for optimal productivity.
WHAT YOU WILL GAIN FROM THIS COURSE
By taking this course, you will acquire the ability to create visually captivating images that effectively communicate art and culture while also conveying the brand's message.
THE COURSE WILL COVER
* What is Art Direction
* Art Direction vs Graphic Design
* Conceptual Art Direction
* The best Art for your message
* With & Without Copywriting